VC7910 - The Power of Advertising

Course Details

Course Code: VC7910
Course Title: The Power of Advertising
Short Title:  
Course Level:: Level 7
Valid From:: 2020/2021 Sem 1
Credits:: 15
Owner: Visual Design
Assessment Method: Achievement
Course Aim

To understand the processes of advertising and its applications
 
CILO
On Completion of this course, the learner will be able to
# Learning Outcome Description
1 Create an effective advertising campaign for a chosen topic.
2 Design effective advertising for specific target markets.
3 Demonstrate an appropriate level of professional practice through attendance, group participation, discussions and presentations
Requisites
  • Pre Requisite: VC6101 (VIB5101), VC6103 (VIB5103)
 
No Examinations
No Other Controlled Assessments
Uncontrolled Assessments
Assessment Type
Project (Individual)
Assessment Type
Practical Project

The institute reserves the right to alter the nature and timings of assessment

Affiliated Entities
Entity Code Entity Title Entity Version Entity Type
BU8012 Transitional Bachelor of Digital and Social Media Marketing 1 Programme
DES7000 Associate Degree in Visual Design 1 Programme
DES8000 Bachelor of Visual Design 2 Programme
DES8000 Bachelor of Visual Design 3 Programme
No Code Yet Bachelor of Visual Design (Updated) 1 Programme