Course Code: VC7910
Course Title The Power of Advertising
Short Title  
Course Level: Level 7
Valid From: 2020/2021 Sem 1
Credits: 15
Owner: Visual Design
Assessment Method Achievement
Course Aim

To understand the processes of advertising and its applications

On Completion of this course, the learner will be able to
# Learning Outcome Description
1 Create an effective advertising campaign for a chosen topic.
2 Design effective advertising for specific target markets.
3 Demonstrate an appropriate level of professional practice through attendance, group participation, discussions and presentations
  • Pre Requisite: VC6101 (VIB5101), VC6103 (VIB5103)

Course Content & Assessment

No Examinations
No Other Controlled Assessments
Uncontrolled Assessments
Assessment Type:
Project (Individual)
Assessment Type:
Practical Project

The institute reserves the right to alter the nature and timings of assessment

Affiliated Entities

Entity Code Entity Title Entity Version Entity Type
DES8000 Bachelor of Visual Design 2 Programme